{"product_id":"joico-color-balance-purple-shampoo-300ml","title":"Joico Color Balance Purple Shampoo 300ml","description":"\u003cp\u003eBlonde going brassy? This is your fix. Joico's Color Balance Purple Shampoo is loaded with violet pigments that instantly counteract yellow and warm tones, keeping blonde, highlighted, platinum and grey hair looking cooler and fresher for longer. It cleanses gently, boosts shine, controls static, and — with SmartRelease® Technology delivering Rosehip Oil, Arginine and Keratin — it looks after the health of your hair at the same time. Paraben-free and PETA Global Animal Test-Free certified.\u003c\/p\u003e\n\u003ch3\u003eKey Benefits\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eInstantly neutralises unwanted yellow and warm tones in blonde, highlighted, platinum and grey hair\u003c\/li\u003e\n\u003cli\u003eGently cleanses while helping maintain a cooler-looking blonde\u003c\/li\u003e\n\u003cli\u003eHelps boost shine and smoothness\u003c\/li\u003e\n\u003cli\u003eHelps control static\u003c\/li\u003e\n\u003cli\u003eColour-balancing results can last through 12 washes*\u003c\/li\u003e\n\u003cli\u003eFeatures SmartRelease® Technology with Rosehip Oil, Arginine and Keratin\u003c\/li\u003e\n\u003cli\u003eContains Green Tea Extract and UV absorbers to help combat fading and tonal change\u003c\/li\u003e\n\u003cli\u003eParaben-free\u003c\/li\u003e\n\u003cli\u003ePETA Global Animal Test-Free certified\u003c\/li\u003e\n\u003cli\u003eOver 2× stronger hair when used with Joico Color Balance Purple Conditioner†\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003csmall\u003e*Joico claim. †Based on combing breakage of damaged hair versus a non-conditioning shampoo.\u003c\/small\u003e\u003c\/p\u003e\n\u003ch3\u003eKey Ingredients\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eViolet Pigments (Blue 1, Ext. Violet 2) – attach to the hair to immediately counteract yellow tones and help maintain a cooler blonde appearance\u003c\/li\u003e\n\u003cli\u003eSmartRelease® Technology (Rosehip Oil, Arginine \u0026amp; Keratin) – helps strengthen and protect hair from the effects of daily styling\u003c\/li\u003e\n\u003cli\u003eGreen Tea Extract – provides antioxidant support as part of the colour-protecting formula\u003c\/li\u003e\n\u003cli\u003eUV Absorbers – help combat colour fading and unwanted tonal changes\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to Use\u003c\/h3\u003e\n\u003cp\u003eApply to wet hair and work into a lather. Leave on for 1–3 minutes, then rinse thoroughly.\u003c\/p\u003e\n\u003cp\u003eUse 2–3 times per week, alternating with your regular shampoo. Follow with Joico Color Balance Purple Conditioner for best results.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eThis is a highly pigmented toning shampoo — the intensity of the cooling effect can vary according to application time and contact time.\u003c\/em\u003e\u003c\/p\u003e\n\u003ch3\u003eFull Ingredients\u003c\/h3\u003e\n\u003cp\u003eWater\/Aqua\/Eau, Sodium Laureth Sulfate, Cocamide MIPA, Disodium Cocoamphodiacetate, Glycol Stearate, Sodium Chloride, Butyrospermum Parkii (Shea) Butter, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Arginine HCl, Phosphatidylcholine, Rosa Canina Fruit Oil, Cocos Nucifera (Coconut) Liquid Endosperm, Hydrolyzed Algin, Sea Water\/Maris Aqua\/Eau De Mer, Chlorella Vulgaris Extract, Sodium Cetearyl Sulfate, Cocamidopropyl Betaine, Guar Hydroxypropyltrimonium Chloride, Cetyl Alcohol, Acrylates\/Aminoacrylates\/C10-30 Alkyl PEG-20 Itaconate Copolymer, Dimethicone, Sodium Citrate, Citric Acid, PEG-4 Laurate, Disodium EDTA, Polyquaternium-7, DMDM Hydantoin, Iodopropynyl Butylcarbamate, Sodium Benzoate, Methylchloroisothiazolinone, Methylisothiazolinone, Phenoxyethanol, Potassium Sorbate, Linalool, Limonene, Fragrance\/Parfum, Blue 1 (CI 42090), Ext. Violet 2 (CI 60730), Yellow 5 (CI 19140).\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":58369626472792,"sku":"074469515199","price":24.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0956\/6712\/6616\/files\/JoicoColorBalancePurpleShampoo_3_595e903f-8609-4473-9af3-c50d44e83e58.jpg?v=1788363715","url":"https:\/\/ballyduffpharmacy.com\/products\/joico-color-balance-purple-shampoo-300ml","provider":"Ballyduff Pharmacy","version":"1.0","type":"link"}