Home » L'Oréal Elvive Colour Protect Shampoo 700ml
A bottle of L'Oréal Paris Elvive Colour Protect Shampoo in a vibrant magenta pink color with gold accents, centered on a plain white background.
A square promotional graphic for a hair care product with a deep red background and glossy liquid imagery. White text reads 'SEALS CUTICLES,' 'REDUCES HAIR POROSITY,' and 'HELPS LOCK IN COLOUR FOR THE 40 WASHES.
Promotional graphic for a skincare product featuring a glossy pink/red transparent sphere on a bright magenta background, with white text reading 'FORMULA POWERED WITH', 'PROLONGS COLOUR VIBRANCY', '[PURE VITAMIN Cg+] + [UV FILTER]', and 'PROTECTS AGAINST UV AGGRESSIONS'.
Promotional graphic with the text 'TESTED AND PROVEN ON ALL HAIR TYPES' above four side-by-side hair results panels showing before/after views from the back on a person with red, dark curly, and light brown hair.
L'Oréal Paris

L'Oréal Elvive Colour Protect Shampoo 700ml

In stock
(0)
€6,50 EUR inc. VAT

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A caring shampoo formulated for coloured and highlighted hair. Powered by Pure Vitamin Cg and UV filters, it gently cleanses while helping protect colour from fading and external aggressors. Used with the matching Colour Protect Conditioner, the range is designed to maintain intense colour vibrancy for up to 40 washes, leaving hair looking healthier, radiant and full of shine.

Key Benefits

  • Specially formulated for coloured and highlighted hair
  • Helps maintain colour intensity and vibrancy
  • Up to 40 washes of colour vibrancy when used with the matching conditioner
  • Powered by Pure Vitamin Cg
  • Contains UV-filtering ingredients
  • Helps protect coloured hair against UV aggressors
  • Gently cleanses the hair and scalp
  • Helps leave hair looking healthier and more radiant
  • Enhances softness, smoothness and shine
  • Suitable for straight, wavy, curly and coily hair
  • Ideal for regular colour-care routines
  • Generous family-size bottle
  • Size: 700ml

Key Ingredients

  • Pure Vitamin Cg (Ascorbyl Glucoside) – a stable vitamin C derivative in the Colour Protect formula that supports radiant-looking hair and the range's colour-protection benefits.
  • Ethylhexyl Salicylate – a UV-filtering ingredient that complements the formula's protection against UV aggressors.
  • Dimethicone & Amodimethicone – conditioning silicones that smooth the hair fibre, improve manageability and enhance softness and shine.
  • Guar Hydroxypropyltrimonium Chloride – a conditioning polymer that improves softness and makes hair easier to manage after cleansing.

How to Use

  1. Apply to wet hair.
  2. Massage gently into the scalp and hair until a lather forms.
  3. Rinse thoroughly.

Follow with L'Oréal Paris Elvive Colour Protect Conditioner for a complete colour-care routine. In case of contact with the eyes, rinse immediately and thoroughly with water.

Full Ingredient List

Aqua / Water, Sodium Laureth Sulfate, Glycol Distearate, Sodium Chloride, Cocamidopropyl Betaine, Dimethicone, Parfum / Fragrance, Guar Hydroxypropyltrimonium Chloride, Cocamide MEA, Coco-Betaine, Ascorbyl Glucoside, Sodium Benzoate, Sodium Hydroxide, Hydroxycitronellal, Steareth-6, Phenoxyethanol, Acetic Acid, PEG-100 Stearate, Ethylhexyl Salicylate, Trideceth-10, Trideceth-3, Salicylic Acid, Limonene, Fumaric Acid, Linalool, Amodimethicone, Carbomer, Citric Acid, Hexylene Glycol, Hexyl Cinnamal.

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